Some discount superstores in Gloucester may have begun to notice less footfall traffic, as shoppers in the area have begun turning to independent and smaller retailers.
U.S. shoppers plan to make more purchases from physical stores, but retailers need to improve the in-store experience, according to a recent study by Accenture. Nearly 21 percent of the respondents say they plan on increasing their in-store purchasing, but want stores to offer the same convenience of online shopping.
The official start to the holiday shopping season drew bleak numbers for retailers pushing the big Black Friday buildup.
Analytics can provide retailers with the ultimate insight into their customers. Monitoring in-store movement can yield specific information about consumer behavior, shopping habits and patterns.
Retailers are scaling back on holiday help for the 2013 season.