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People Counting blog

Irisys Experts: Selecting the Right People Counting Vendor and Analytics Package

Posted by Nick Stogdale on Nov 30, 2017 5:27:56 PM

For retailers investigating the complexities of people counting solutions, what you don’t know can hurt you. Selecting the right vendor to provide the people counting solutions to meet your business-critical needs can be difficult if you don’t know where to begin. No matter how familiar you are with people counting technology and analytics, it’s imperative to select a vendor who is committed to your success by ensuring you have the most innovative, industry-leading solutions at your disposal to increase operational efficiencies and expand revenue opportunities.

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Topics: People Counting, People Counting Technology, Estate Manager, Retail Analytics, Irisys Experts, Vector 4D

How are People Counters Used in Shopping Malls?

Posted by Jordan Britchford on Nov 23, 2017 10:31:24 AM

Shopping centres provide a wealth of opportunity when it comes to the potential to attract customers and make sales. However, they are also a difficult prospect for individual stores and retailers looking for insights into what customers do and where they’re coming from.

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Vector 4D - The Full Data Picture

Posted by Jordan Britchford on Nov 16, 2017 4:21:07 PM

Irisys has always had a very simple approach on the question of how to provide useful data from our sensors – give our partners and end-users access to the most complete picture possible and then let them draw their own conclusions from the data. This philosophy isn’t just a software consideration, it’s even built into the design of our hardware, and one of the factors that influences the technologies we choose.

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Topics: People Counter, Vector 4D

NRF Special Series – Irisys’ Experts Q & A on Vector 4D

Posted by Allen Haynes on Nov 9, 2017 1:34:34 PM

The ‘Irisys Expert Interviews’ are a series of interviews designed to cover key themes in Irisys technology and applications.

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Topics: People Counting Technology, People Counter, Retail Analytics, Vector 4D, NRF 2018

Vector 4D People Counter - height measurement capability

Posted by Jordan Britchford on Nov 7, 2017 11:34:44 AM

With the general release of the Irisys Vector 4D™ people counter now approaching fast, we will be writing a series of blogs about the technology and development of the most advanced and capable people counter ever created, the Vector 4D™.

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Topics: Irisys People Counter, Vector 4D

How Footfall Counters Can Benefit Your Retail Store

Posted by Jordan Britchford on Oct 30, 2017 10:00:00 AM

Footfall counters are a simple piece of tech that have had a revolutionary impact for consumers and retail businesses, from stores to airports and train stations.

The concept is very simple — sensors at an entrance measure the number of people coming and going. The sensors use infrared technology that counts each time a beam is broken and some systems can also provide data on whether someone is coming or going. People counters are easy to use and install, but what benefits do they actually provide?

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Topics: Footfall Counters

How Do Footfall Counters Work?

Posted by Jordan Britchford on Oct 25, 2017 3:13:09 PM

In the digital world, working out how many visitors a store has, how those visitors use the online store and what promotions are delivering results is fairly easy to do. But what about the real world? If you have a bricks and mortar store how do you gather the kinds of metrics that can generate essential insights for driving sales and making essential decisions about marketing and spend?

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Topics: Footfall Counters

NRF Special Series – Irisys’ Experts Q & A with Retail Business Consultant Lorie Fontaine-Demski

Posted by Allen Haynes on Oct 25, 2017 1:58:15 PM

People counting technology and queue management systems are perfectly positioned to help retailers and grocers capture and take actionable data.

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Topics: People Counting, NRF, Irisys Experts, NRF 2018

4 Retail Tips - How You Can Put Data To Work

Posted by Jordan Britchford on Sep 11, 2017 10:51:09 AM

Retail is getting more competitive all the time, and like any situation, you can only make the best decisions if you are fully informed. Irisys gives you the data you need to get the best out of your stores, malls, and other retail locations.


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Topics: Retail Analytics

Nearly Half of UK Stores Are Not Using Footfall Data to Improve Sales

Posted by Allen Haynes on Sep 5, 2017 10:00:00 AM

As the retail landscape continues to change with the evolving world of online shopping, it is becoming more important for retailers to better understand the nuances of customer traffic. By doing so, brick-and-mortar stores will be empowered to develop and strengthen the in-store strategies that will ultimately improve conversion ratios and help them make the most of every customer.

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Topics: People Counting, Retail Analytics