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People Counting blog

How busy is your store, and why does it matter?

Posted by Jordan Britchford on Feb 27, 2018 9:53:20 AM

How busy is your store at any given time? How does this change, and how does it affect your conversion ratio? These are basic questions that every retailer has to ask, but until now they have been surprisingly difficult questions to answer, even for retailers with a comprehensive people counting solution.

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Topics: retail people counting solutions, Retail Analytics

NRF 2018 - Better Conversion Reigns as Top Retailer Need for Second Consecutive Year

Posted by Allen Haynes on Feb 6, 2018 3:53:20 PM

Retail executives from around the world converged in New York City Jan. 14-16 for the National Retail Federation’s (NRF) BIG Show. The retail industry’s premier showcase, executives attend NRF every year to find solutions that will improve store performance and ultimately increase company-wide sales. At the show, Irisys held an interactive survey to identify what performance areas retailers are relying on analytics to help them reach their goals.

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Topics: Conversion, Queue Intelligence, Vector 4D, NRF 2018

5 Strategies for Developing a Productive Workforce

Posted by Jordan Britchford on Feb 6, 2018 10:01:10 AM

Workforce productivity holds the key to business growth, profit and the ongoing development of the enterprise. Organisations that are able to create an environment that is conducive to productivity tend to have happier employees who are more loyal and committed, who do more for the business and who generate more, whether that’s in terms of profit or innovative ideas.

This has a knock on positive impact on the experience that customers have of the brand, as well as the culture of the business going forward.

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Topics: retail innovation, people counting data, Productivity

The Results of our 2018 NRF Retailer Survey!

Posted by Allen Haynes on Feb 5, 2018 2:17:15 PM

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Irisys Experts: Selecting the Right People Counting Vendor and Analytics Package

Posted by Nick Stogdale on Nov 30, 2017 5:27:56 PM

For retailers investigating the complexities of people counting solutions, what you don’t know can hurt you. Selecting the right vendor to provide the people counting solutions to meet your business-critical needs can be difficult if you don’t know where to begin. No matter how familiar you are with people counting technology and analytics, it’s imperative to select a vendor who is committed to your success by ensuring you have the most innovative, industry-leading solutions at your disposal to increase operational efficiencies and expand revenue opportunities.

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Topics: People Counting, People Counting Technology, Estate Manager, Retail Analytics, Irisys Experts, Vector 4D

How are People Counters Used in Shopping Malls?

Posted by Jordan Britchford on Nov 23, 2017 10:31:24 AM

Shopping centres provide a wealth of opportunity when it comes to the potential to attract customers and make sales. However, they are also a difficult prospect for individual stores and retailers looking for insights into what customers do and where they’re coming from.

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Vector 4D - The Full Data Picture

Posted by Jordan Britchford on Nov 16, 2017 4:21:07 PM

Irisys has always had a very simple approach on the question of how to provide useful data from our sensors – give our partners and end-users access to the most complete picture possible and then let them draw their own conclusions from the data. This philosophy isn’t just a software consideration, it’s even built into the design of our hardware, and one of the factors that influences the technologies we choose.

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Topics: People Counter, Vector 4D

NRF Special Series – Irisys’ Experts Q & A on Vector 4D

Posted by Allen Haynes on Nov 9, 2017 1:34:34 PM


The ‘Irisys Expert Interviews’ are a series of interviews designed to cover key themes in Irisys technology and applications.

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Topics: People Counting Technology, People Counter, Retail Analytics, Vector 4D, NRF 2018

Vector 4D People Counter - height measurement capability

Posted by Jordan Britchford on Nov 7, 2017 11:34:44 AM

With the general release of the Irisys Vector 4D™ people counter now approaching fast, we will be writing a series of blogs about the technology and development of the most advanced and capable people counter ever created, the Vector 4D™.

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Topics: Irisys People Counter, Vector 4D

How Footfall Counters Can Benefit Your Retail Store

Posted by Jordan Britchford on Oct 30, 2017 10:00:00 AM

Footfall counters are a simple piece of tech that have had a revolutionary impact for consumers and retail businesses, from stores to airports and train stations.

The concept is very simple — sensors at an entrance measure the number of people coming and going. The sensors use infrared technology that counts each time a beam is broken and some systems can also provide data on whether someone is coming or going. People counters are easy to use and install, but what benefits do they actually provide?

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Topics: Footfall Counters