People Counting Blog

Brick and Mortar, Customer Experience Keys to Retail Success

Posted by Paul Fulton on Jul 27, 2015 5:24:47 PM

Shoppers still want to touch products and receive a great, in-store customer experience, according to a recent story from PRWeek.com. In the article, executives from retail juggernauts Bonobos and Warby Parker said although online shopping has become widely popular, a vital key to their brands’ success is having a brick-and-mortar location where customers can interact with associates and the products.

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People Counting Intelligence Could Turn Tide for Gloucester’s Shrinking Superstore Crowds

Posted by Paul Fulton on Jul 10, 2014 5:52:00 PM

Some discount superstores in Gloucester may have begun to notice less footfall traffic, as shoppers in the area have begun turning to independent and smaller retailers.

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Make 2014 Count: Industry Group Forecasts 4.1% Retail Industry Growth

Posted by Natasha Gingles on Feb 17, 2014 9:47:00 PM

The National Retail Federation projects U.S. retail industry sales will increase 4.1 percent in 2014.  That growth – higher than last year’s 3.7 percent – presents a timely opportunity retailers can seize to grow and, more importantly, sustain a wider base of loyal customers.

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Black Friday Draws Large Crowds but Low Sales as Shoppers Head Online

Posted by Natasha Gingles on Dec 5, 2013 2:37:00 PM

The official start to the holiday shopping season drew bleak numbers for retailers pushing the big Black Friday buildup.

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Irisys Retail Technology Helps Alleviate Privacy Concerns of In-store Consumer Tracking

Posted by Natasha Gingles on Oct 24, 2013 6:00:00 PM

Analytics can provide retailers with the ultimate insight into their customers. Monitoring in-store movement can yield specific information about consumer behavior, shopping habits and patterns.

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