People Counting Blog

Go Beyond People Counting - Count in the Dark

Posted by Tom Bell on Jan 8, 2019 12:20:09 PM

*** This post is part of our Go Beyond People Counting series ***

Utilising infrared Time of Flight technology, the Vector 4D people counter accurately tracks customers and staff in tough conditions - from bright sunshine to low light.

Even in total darkness!

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Go Beyond People Counting - Trigger Attendance Calls for Customer Service Staff

Posted by Tom Bell on Dec 19, 2018 12:11:15 PM

*** This post is part of our Go Beyond People Counting series ***

In retail there are many customer touchpoints that directly affect the level of customer service they receive and their intention to purchase, but are non-value adding. These touchpoints are considered essential and whilst not adding value, doing them wrong, badly or not at all can have huge detrimental effects.

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Go Beyond People Counting - Measure Customer and Staff Interactions

Posted by Tom Bell on Dec 14, 2018 3:18:13 PM

*** This post is part of our Go Beyond People Counting series ***

In today’s competitive market, every retailer is trying to increase their profitability and sales revenue, but can you really do this if you do not understand how your staff interact with customers?

By combining advanced staff detection and dwell measurement features, the Vector 4D is able to provide objective data for business decision making.

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Go Beyond People Counting - Measure Customer Dwell

Posted by Tom Bell on Dec 5, 2018 2:12:16 PM

*** This post is part of our Go Beyond People Counting series ***

Being able to count people as they pass a certain point only gives you limited information – how many people have gone past that certain point. By measuring the length of time a person dwells in a particular area you can add an additional level of detail to this information. For example, in a retail environment instead of just measuring how many people go past a particular display, you could also measure how long they spent at the display and understand how engaged they were with it.

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Go Beyond People Counting - Employee Detection

Posted by Tom Bell on Nov 30, 2018 3:49:47 PM

*** This post is part of our Go Beyond People Counting series ***

Employee detection is an emerging trend in people counting sensors. The applications for this functionality are very varied and range from excluding staff in low traffic flow environment for more accurate data, to understanding how staff movements influence customers and even to automating calls for staff when customers are waiting.

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Go Beyond People Counting - Introducing Vector 4D

Posted by Tom Bell on Nov 28, 2018 9:16:32 AM

*** This post is part of our Go Beyond People Counting series ***

In retail, the benefits of people counting are widely known and counting devices are used in many stores worldwide. The Irisys Vector 4D is the next generation of these sensors – featuring advanced functionality that goes beyond just counting people, allowing you to optimise the whole customer experience.

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