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To find the answers to some common questions, please click on the links below:

What is a People Counter?

A people counter can be anything from a simple manual counting clicker to the sophisticated automatic counters.These high-tech devices are already in use in many retail stores throughout the world, in supermarkets, universities, airports and more.

Simple beam-break people counters can be placed horizontally and measure the numbers of people wakling past, but these can be very technically limited and lack the accuracy of more advanced systems.

Other people counters, such as infra-red people counters, are placed above the counting area, giving an unobstructed view, for more accurate data collection.


How reliable is People Counting?

Irisys people counters are some of the most accurate counters available, with an accuracy in excess of 99%.The unique thermal sensors in Irisys sensors mean they can cope with variable lighting conditions, climates and temperatures, both indoors and outdoors.

Irisys sensors are installed all over the world, from Sweden to Dubai, from California to Japan, and achieve market leading reliability, with an average product lifetime of around 20 years, delivering high reliability, high accuracy, low maintenance counting.


How can People Counting help with workforce scheduling?

Businesses must respond to the needs of their customers, so an objective measure of when their customers need help is a huge bonus to planning workforce scheduling.

Sometimes customers need one to one assistance to make their purchase choices, and for stores with this problem a way of measuring trends and giving an exact number to the volumes of visits to the store means that you can prepare the right number of staff in advance.

You can also use a system like this to schedule maintenance in your customer washrooms, and do so on the basis of actual usage rather than at arbitrary times throughout the day. 


How can I measure my retail conversion rate?

  1. Get an accurate measure of the number of people entering and leaving your store.
  2. Take an accurate measure of the value of sales for the same time period.
  3. Analyse the data. Consider different ways of approaching it:
  • Conversion rate = number of sales ÷ number of people
  • Average basket size = total value of sales ÷ number of sales
  • Size of retail opportunity for the period = total number of people x average basket size.

How can I improve my store's conversion rate?

Making sure that you convert as many of the visitors to your store into paying customers is vital for all retailers - here are some tips on how retail analytics can help you improve:
  1. Make sure you know when the busiest times for your store are, and schedule accordingly.
  2. Measure the impact of marketing campaigns on footfall, and identify the ones that have a positive effect on conversion.
  3. Experiment with different merchandise layouts. Measure customer flow patterns throughout the store to give you some ideas.
  4. Give each store their own target based on their real performance. See what the best stores in your estate are doing to achieve their successes and share this best practice.
  5. Deliver the best customer service. With a queue management system you can maintain you can reduce waiting times, and estimate the labour hours required to meet your service promise, and plan appropriately.


Where can I find software, manuals, data sheets, etc? 

A wide range of support documentation and downloads can be accessed through our portal. Existing partners and customers can sign up for a free account to log in


Do you still support legacy products, including thermal imaging?

Yes, Irisys continues to support many of our legacy products. If you need downloads or documentation, please visit the portal, otherwise, contact us if you can’t find what you need.


What is infrared?

Infrared is a type of light with a wavelength that is longer than visible light. It cannot be seen, but it can be detected. We can sense it – as heat. Even objects that we think of as being very cold, such as an ice cube, emit infrared.


Do Irisys people counters emit infrared?

Irisys has a range of counters, some of which do emit infrared light.

Our Gazelle range of people counters, and models developed before this, all use a passive infrared array to detect and count people.

However, our newest product, the Vector 4D, uses time-of-flight technology, which does emit infrared light.

For more FAQs log in to our Partner Portal