People Counting Blog

UK Retailers Struggling to Connect with Consumers, Create Unique Experience

Posted by Allen Haynes on Mar 23, 2017 12:43:37 PM

UK retailers must innovate and optimize their operational capabilities to deliver a streamlined customer experience to shoppers. This is the call-to-action to the retail industry after only 40 percent of UK shoppers believe retailers are providing “good or great” customer service, according to a recent report from the research firm Zeta Global.

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The Results of our NRF retailer survey!

Posted by Jordan Britchford on Jan 24, 2017 9:43:36 AM

NRF's Big Show is now over for another year, but it was a fantastic show and we had a great time meeting so many retailers and other companies all interested in the power of retail analytics.

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UK Holiday Sales Expected to Rise 3.5 – 4 Percent Calming Brexit Concerns

Posted by Allen Haynes on Oct 24, 2016 3:56:22 PM

Retailers are expecting British spending to bounce back from Brexit concerns and increase anywhere from 3.5 to 4 percent, according to a report published by Fung Global Retail and Technology.

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U.S. Holiday Sales Expected to Rise, Seasonal Hiring Remains Strong as Retailers Prepare for Busy Shopping Season

Posted by Allen Haynes on Oct 14, 2016 4:35:02 PM

In-store sales are expected to increase 3.6 percent to $655.8 billion, an increase over last year’s $626 billion, according to the National Retail Federation (NRF). And most of those sales will come from inside the store.

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4 Reasons Retail Stores Matter Now More Than Ever

Posted by Allen Haynes on Oct 7, 2016 4:02:57 PM

There’s no doubt that online retailers and virtual stores have taken a huge slice of the consumer market both in the UK and globally. Whilst many now see the dominance of internet sales as the only future for retail, conventional retailers on the high streets and in shopping centres still have a huge role to play in the customer purchasing experience - regardless of the product or brand.

Shopping online has certainly made the consumer’s journey a lot less time consuming and cost-effective. With virtually anything you could possibly want or need now available to buy online - from cars to beef carpaccio - you could argue that consumers have no need set foot in a shop or shopping centre ever again. But, studies show you’d be wrong.

Whilst shopping online is certainly more time efficient (and sometimes cost efficient, too), there’s a number of things which online shops cannot compete with - including adding value to the customer buying experience. Here are just four reasons why retail stores matter more than ever:

IS PEOPLE COUNTING THE ANSWER FOR RETAILERS? >

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Business Booming for U.S. Brick-and-Mortars Who Understand Customers

Posted by Allen Haynes on Sep 22, 2016 8:33:29 PM

Retail sales from brick-and-mortar stores are resurging, negating the claim that traditional brick-and-mortar shopping is dead, according to a recent report from CNBC’s “Mad Money.

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People Counting: The Solution for Back to School Shopping

Posted by Allen Haynes on Jul 21, 2016 7:28:46 PM

Believe it or not, back-to-school season is just around the corner and back-to-school shopping is in sight for parents and retailers alike.

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Customer Experience: The Key to Retail Marketing

Posted by Allen Haynes on Jul 5, 2016 3:08:54 PM

Today’s marketplace leaves little room for retailers to let the customer experience fall by the wayside. Developing a comprehensive, data-driven strategy to maximize the customer experience is an integral component of a marketing plan. And it can be a driving factor in establishing repeat customers and positive brand advocacy.

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Irisys People Counting Blog - Case Studies

Posted by Jordan Britchford on May 12, 2016 3:33:24 PM

Along with the rollout of our new logo, we have been busy bringing our library of end-user case studies up to date - so here's a recap of the best of Irisys People Counting!

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Industry in Review: Shoppers Crave Experience, Creating Opportunity for Brick-and-Mortars

Posted by Allen Haynes on Dec 29, 2015 1:38:57 PM

Customer experience has always been the driving force behind retailers’ success. As we gear up to unveil our newest intelligent device at the National Retail Federation’s annual Big Show NRF16, we took a look at what others in retail are saying about the opportunity to enhance the shopping experience.  

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SafeCount privacy protecting occupancy monitoring - learn more