Reflexis Systems Inc., a leading provider of retail workforce/task management solutions, and Irisys, the global leader in people counting and real-time checkout line management solutions, today announced a partnership that maximizes their complementary expertise in retail workforce management and customer analytics. Data collected from Irisys’ people counting solutions will now integrate into Reflexis’ Adaptive Real-Time Execution Platform, which uses that information to assign tasks, reallocate labor, and send best-practice-based, actionable messages to specific employees. It also enables retailers to gather and consolidate key performance indicators and trends and assign corrective tasks in response to metrics-based alerts.
“In addition to Irisys people counters, our platform pulls real-time data from a variety of sources, including social media analytics, location-based networks, security technologies and POS systems, analyzes it, and dynamically alerts store employees to better engage customers,” says Murtaza Ghadyali, vice president of product management at Reflexis. “Irisys’ people counters are already installed in leading retailers across the globe, and this partnership greatly strengthens our offering.”
Irisys people counters powered by the company’s thermal technology are at the heart of customer-flow intelligence systems in many of the world’s leading supermarkets, malls, theaters and museums.
“Today’s consumers demand retailers deliver exceptional service – which is only achievable through accurate and reliable analytics,” says Chris Precious, president, North America, and sales director, worldwide sensor business for Irisys. “Our partnership with Reflexis provides an option for retailers to gain valuable insight into their customers to drive profitability.”