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    Making sure that you convert as many of the visitors to your store into paying customers is vital for all retailers - here are some tips on how retail analytics can help you improve:
    1. Make sure you know when the busiest times for your store are, and schedule accordingly.
    2. Measure the impact of marketing campaigns on footfall, and identify the ones that have a positive effect on conversion.
    3. Experiment with different merchandise layouts. Measure customer flow patterns throughout the store to give you some ideas.
    4. Give each store their own target based on their real performance. See what the best stores in your estate are doing to achieve their successes and share this best practice.
    5. Deliver the best customer service. With a queue management system you can maintain you can reduce waiting times, and estimate the labour hours required to meet your service promise, and plan appropriately.