Counting the customers that enter your store may not sound like the most useful step to help improve your business, but the data that it generates and the facts it reveals are transforming businesses large and small.
Consider the following questions that a customer counting system would help you to answer?
- When are your customers in-store? Are your staff work schedules aligned with when customers need them most?
- Do your marketing campaigns get more people to visit your store? If so, which ones give you the best returns?
- Which of your stores has the best customer conversion rate? Can you replicate this across all of your stores?
- Is your customer service as good as it could be? How long are your customers waiting to be served?
With a People Counting and Queue Intelligence systems from Irisys, you can make evidence based improvements to your business.